The story
The Strand opened on March 3, 1921, a three-story Renaissance-style house designed by Pontiac architect Leo John Heenan, with close to 1,200 seats across a main floor and two balconies. It got a major facelift in 1949 from C. Howard Crane, the architect behind some of Detroit's grandest theaters. Then television and the suburbs did to the Strand what they did to downtowns everywhere, and it went dark near the end of the 1970s.
The City of Pontiac bought the building in 1986 hoping someone would restore it. A 1987 plan collapsed; a roughly $10 million effort around 2000 stalled out amid cost overruns. The save finally came in late 2013, when developers Kyle and Brent Westberg bought it and assembled about $20 million -- including federal historic tax credits -- for a full rehabilitation. The work wrapped in November 2016, and the doors reopened December 1, 2016.
What's There Now
A working performing-arts venue hosting touring acts, local performances, and arts education.
Everything that was here
- 1921–present · still open
Flagstar Strand Theatre for the Performing ArtsTheater
Six movie palaces once lined downtown Pontiac's theater district. The Strand is the one that came back from the dead.
See the map in 1922 →
Did you know?
Connected places
State Theatre / The Fillmore Detroit
MGM Grand Detroit
Explore the full web of connections on the map.
Nearby history
Eagle Theater
Pontiac Motor Division
Summit Place Mall
Pontiac Silverdome
Chrysler World Headquarters and Technology Center
Aaron Webster's Mills (Auburn settlement)
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